Skincare

Sulwhasoo, the luxury of ginseng
Brand of the week

Sulwhasoo, the luxury of ginseng

The Concentrated Ginseng Cream, the cult anti-aging care from the great Korean house.

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Your skin, analysed in one selfie

Our AI reads your skin zone by zone, then asks you 3 questions. You leave with your skin type and your Korean routine.

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Best sellers of the month

The skincare you order the most

KAHI Multi Balm, Dr Reju-All PDRN, Centellian 24: the trio of the moment.

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Torriden Dive In: a deep drink before winter
Winter is coming

Torriden Dive In: a deep drink before winter

The serum with 5 hyaluronic acids and its light care for skin that no longer feels tight.

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PDRN trend

PDRN, the star of Korean routines

Rejuran and Medicube: for skin that looks smoother and bouncier.

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ANUA, the Korean glow
Glowing skin

ANUA, the Korean glow

Niacinamide serums and soothing care, among Seoul’s best-loved.

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Just landed

New skincare from Seoul

The latest products to land at MPC, featured as soon as they arrive.

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LANEIGESULWHASOOBEAUTY OF JOSEONCOSRXMEDICUBEMEDIHEALREJURANINNISFREEd’AlbaNEOGENI’M FROM
Skin diagnosis NEW

One selfie, and we tell you
everything about your skin.

Our AI analyses your skin zone by zone and builds your Korean routine. Your photo is never stored.

Describe your skin,
we’ll find your products.

Use your own words: “oily skin”, “dark spots”, “breakouts”…

ILLIYOON Ceramide Ato Lotion
Best seller right now

ILLIYOON Ceramide Ato Lotion

ILLIYOON Ceramide Ato Lotion, a ceramide body lotion for dry skin The ILLIYOON Ceramide Ato Lotion is a ceramide body lotion with a fluid texture, designed...

✓ Shipped from Seoul, 100% authentic

29.90 €
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BEAUTY OF JOSEON Relief Sun Aqua Fresh SPF50+ PA++++ 50ml
Our favourite ♥

BEAUTY OF JOSEON Relief Sun Aqua Fresh SPF50+ PA++++ 50ml

Relief Sun Aqua Fresh SPF50+ PA++++: the Korean sunscreen with a fresh texture The Relief Sun Aqua Fresh by BEAUTY OF JOSEON is a Korean sunscreen...

✓ Shipped from Seoul, 100% authentic

16.90 €
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SULWHASOO Concentrated Ginseng Rejuvenating Cream Rich
Our favourite ♥

SULWHASOO Concentrated Ginseng Rejuvenating Cream Rich

SULWHASOO Concentrated Ginseng Rejuvenating Cream Rich: the korean ginseng cream This korean ginseng cream by SULWHASOO is a rich face care designed for mature and dry...

✓ Shipped from Seoul, 100% authentic

209.90 €
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IOPE Men All Day Perfect All In One 120ml
Our favourite ♥

IOPE Men All Day Perfect All In One 120ml

IOPE Men All Day Perfect All In One 120ml

✓ Shipped from Seoul, 100% authentic

42.90 €
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SOORYEHAN Radiance PDRN Elasticity Cream 50ml
Our favourite ♥

SOORYEHAN Radiance PDRN Elasticity Cream 50ml

SOORYEHAN Radiance PDRN Elasticity Cream: the korean pdrn firming cream This korean PDRN cream from SOORYEHAN comes in a 50 ml jar with a rich texture...

✓ Shipped from Seoul, 100% authentic

89.90 €
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TORRIDEN Dive In Low Molecular Hyaluronic Acid For Men All In One 200ml
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TORRIDEN Dive In Low Molecular Hyaluronic Acid For Men All In One 200ml

TORRIDEN Dive In Low Molecular Hyaluronic Acid For Men All In One 200ml

✓ Shipped from Seoul, 100% authentic

26.90 €
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VT COSMETICS PDRN Cream RX 60ml
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VT COSMETICS PDRN Cream RX 60ml

VT COSMETIC PDRN Cream RX 60ml

✓ Shipped from Seoul, 100% authentic

48.90 €
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HANYUL Red Rice Moisture Firming Cream 55ml
Our favourite ♥

HANYUL Red Rice Moisture Firming Cream 55ml

HANYUL Red Rice Moisture Firming Cream 55 ml, the korean firming cream with red rice This korean firming cream by HANYUL combines red rice extract with...

✓ Shipped from Seoul, 100% authentic

43.90 €
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5278 products
ANUA
4.90 €

ANUA Heartleaf 80 + Panthenol Moisture Soothing Ampoule Mask

Discover intense hydration and immediate soothing with the ANUA Heartleaf 80 + Panthenol Moisture Soothing Ampoule mask. A true ally for your skin, this mask is specially formulated to calm irritations and provide deep hydration, leaving your skin radiant and revitalized. ✔ Highlights: 🌿 Heartleaf (Houttuynia Cordata): Purifies and soothes irritated skin while helping to reduce redness. 💧 Panthenol: Known for its exceptional moisturizing properties, it regenerates and strengthens the skin barrier. ✨ Refreshing texture ideal for an immediate soothing effect. 🔍 Improves skin texture by smoothing and evening out the complexion. 🧖‍♀️ Suitable for all skin types, including the most delicate. This mask enriched with natural ingredients is your best asset for soft, nourished, and soothed skin. An exceptional skincare experience to incorporate into your beauty routine!
ANUA
4.90 €

ANUA Heartleaf + Ceramide Cream Mask Night Solution

Discover the ANUA Heartleaf + Ceramide Cream night mask, your ally for revitalized and hydrated skin during your sleep. This rich and creamy mask uses the power of Heartleaf extract and ceramides to repair and strengthen the skin barrier, leaving your skin soft and radiant upon waking. ✔ Highlights: 🌿 Heartleaf Extract (Houttuynia Cordata): soothes and reduces redness, perfect for irritated skin. 🛡️ Ceramides: strengthen the skin barrier, preserving hydration and protecting against external aggressions. 💦 Intense hydration: enriched formula that infuses your skin with moisture throughout the night. 🌙 Creamy night care: penetrates easily without leaving a greasy film, ideal for nighttime comfort. 🥰 Radiant awakened skin: improves skin texture and complexion for a healthy glow effect from the morning. Incorporate this night mask into your skincare routine for visibly healthier and more resilient skin. Every morning, wake up with rested and glowing skin!
ANUA
4.90 €

ANUA Birch + Hyaluron Moisture Mask

Offer your skin intense hydration with the ANUA Birch + Hyaluron Moisture Mask. Formulated to nourish and revitalize, this mask envelops your skin in a veil of hydration and freshness, leaving it soft and radiant. ✔ Highlights: 🍃 Birch Sap: known for its moisturizing and revitalizing properties, it brings life back to tired skin. 💧 Hyaluronic Acid: provides deep hydration, plumping the skin for a younger appearance. 🌟 Soft and light texture that absorbs easily, leaving no sticky residue. 🌿 Immediate soothing: ideal for calming stressed and dehydrated skin. 🧴 Suitable for all skin types, even the most sensitive. Incorporate this mask into your skincare routine for a radiant and refreshing effect. A true hydration boost for radiant and healthy skin!
ANUA
31.90 €

ANUA Matt But Glow Cover Beige 50ml

Give your complexion a natural glow with the ANUA Matt But Glow Cover Beige 50ml. This innovative tinted cream combines a mattifying effect with a subtle radiance, guaranteeing you an even and luminous skin all day long. ✔ Highlights: 🌟 Matte and Glow Finish: Ensures a perfect balance between mattness and radiance for a fresh and natural complexion. 🪶 Lightweight Texture: Blends harmoniously on the skin without a mask effect, offering optimal comfort. 🌼 Flawless Coverage: Conceals imperfections while allowing your skin to breathe, for a natural look. ⚡ Long-Lasting Formula: Durably resists the challenges of the day, maintaining its matte and luminous effect. 💧 Compatible with All Skin Types: Its gentle composition is suitable even for the most sensitive skin. Ideal for subtle daily makeup, the ANUA Matt But Glow cream ensures a radiant complexion and soft skin. A must-have for fans of natural and sophisticated makeup!
ANUA
29.90 €

ANUA Cica + Heartleaf Airy Sun Cream SPF50+ PA++++ 50ml

Bring your skin effective and soothing sun protection with ANUA Cica + Heartleaf Airy SPF50+ PA++++ sunscreen. Developed to provide high protection against UVA and UVB rays, this lightweight cream hydrates and soothes while respecting the most sensitive skin. ✔ Highlights: 🌿 Cica (Centella Asiatica): calms irritations and promotes skin regeneration. 🍃 Heartleaf (Houttuynia Cordata): purifies and reduces imperfections, leaving your skin radiant. ☁️ Airy texture: absorbs quickly without leaving a greasy or sticky residue. 🌞 Optimal protection: SPF50+ PA++++ for superior sun defense throughout the day. 🧴 Suitable formula: suitable for all skin types for daily use. Incorporate this sunscreen into your skincare routine to keep your skin protected, radiant, and healthy, day after day!
MEDIPEEL
28.90 €

MEDIPEEL Red Lacto Collagen Double Tight Pad 70p 270ml

Revitalize your skin with MEDIPEEL Red Lacto Collagen Double Tight Pads. Thanks to its formula enriched with collagen and lactobacillus extract, this beauty essential tightens pores while providing intense hydration, for a radiant and rejuvenated complexion. ✔ Highlights: 🌟 Collagen: improves skin elasticity and reduces the appearance of wrinkles for an immediate youthful effect. 🦠 Lactobacillus: strengthens the skin barrier and rebalances the skin microbiome for a healthy and luminous complexion. 💧 Deep hydration: infuses the skin with lasting moisture, leaving it soft and smooth. 🛡️ Astringent effect: visibly tightens pores for satin-smooth skin. 👶 Suitable for mature skin, but also for anyone looking to prevent signs of aging. A perfect ally for your daily routine, these revitalizing pads ensure radiant and firm skin. Adopt them for an incomparable glow!
MEDIPEEL
20.90 €

MEDIPEEL Red Lacto Collagen Clear Foam Cleanser

Discover the MEDIPEEL Red Lacto Collagen Clear Foam Cleanser foam for deep cleansing and revitalized skin. Enriched with collagen and lactobacilli, this creamy foam gently removes impurities, sebum, and makeup residue while respecting your skin's natural balance. ✔ Highlights: 🌸 Collagen: strengthens skin elasticity and makes it firmer and smoother. 🦠 Lactobacilli: promote a healthy skin barrier by balancing the skin microbiome. ✨ Generous foam texture that gently cleanses without drying. 🔍 Reduces dryness and improves skin texture for a radiant complexion. 🧴 Suitable for all skin types, including sensitive skin. Incorporate this cleansing foam into your beauty routine to reveal soft, clean, and visibly refreshed skin. The ideal ally for a radiant and hydrated complexion every day!
MEDIPEEL
25.90 €

MEDIPEEL Red Lacto Collagen Soothing Essence Toner 200ml

Immerse your skin in a bath of softness with the MEDIPEEL Red Lacto Collagen Soothing Essence Toner 200ml. Formulated to soothe and revitalize your skin, this toner uses the innovative combination of collagen and lactic ingredients to provide intense hydration and renewed radiance. Perfect for preparing the skin to receive subsequent treatments, it balances and refreshes while strengthening the skin barrier. ✔ Highlights: 🌸 Collagen: strengthens and regenerates the skin's structure for increased firmness. 🍀 Lactic ingredients: deeply hydrate and soothe irritations. 💦 Light and non-sticky texture that quickly penetrates for optimal absorption. 🌟 Reduces redness and evens out the complexion for radiant skin. 🧴 Ideal for all skin types, even the most reactive. Perfect to integrate into your daily skincare routine, this toner is the key to silky, luminous, and visibly younger skin. Adopt it for a true at-home spa experience!
MEDIPEEL
30.90 €

MEDIPEEL Red Lacto Collagen Skincare Trial Kit (Toner+Ampoul+Cream+Mask)

Discover the MEDIPEEL Red Lacto Collagen Skincare trial set, the ultimate solution to deeply revitalize your skin. This complete kit includes a toner, a ampoule, a cream, and a mask, formulated to provide targeted and intensive care for your skin. ✔ Highlights: 🌟 Red Collagen: stimulates collagen production, improving skin elasticity and firmness. 🧪 Probiotic complex: strengthens the skin barrier and restores the skin's natural balance. 💦 Intense hydration: thanks to its rich formula, it provides long-lasting hydration, leaving the skin soft and supple. 🌸 Light and pleasant texture: each product is easy to apply and absorbs quickly without leaving residue. 🌿 All-in-one care: ideal for those looking for a simple yet effective skincare program. Regenerate your skin with this essential kit that leaves the complexion refreshed, smooth, and radiant. Adopt it into your daily beauty routine for visibly younger and healthier skin!
MEDIPEEL
23.90 €

MEDIPEEL Extra Super 9+ Blackhead Care Solution 250ml

Discover the ultimate care for your skin with the MEDIPEEL Extra Super 9+ Blackhead Care solution. Specially formulated to fight blackheads and purify the skin, this innovative solution penetrates deeply to offer a clear and even complexion without harming your epidermis. ✔ Highlights: 🌟 Extra Super 9+ Complex: A synergy of powerful ingredients for optimal effectiveness against impurities and blackheads. 🌀 Deep cleansing: Unclogs pores, removing excess sebum and residues for a revitalized complexion. 🍀 Soothing ingredients: Calms irritated skin thanks to its gentle and non-irritating formulation. 👃 Visible reduction of blackheads: Refines skin texture and minimizes the appearance of enlarged pores. 🌿 Suitable for all skin types: Perfect for normal, combination, or acne-prone skin. Integrate the MEDIPEEL Extra Super 9+ Blackhead Care solution into your routine for immaculate and radiant skin every day. Experience clearer, smoother, and more luminous skin thanks to this essential care!
MEDIPEEL
27.90 €

MEDIPEEL Extra Super 9+ Pore Tox Ampoule 30ml

Discover the MEDIPEEL Extra Super 9+ Pore Tox Ampoule 30ml serum, your ideal ally for smooth and purified skin. Formulated to target imperfections and tighten pores, this powerful concentrate gently revitalizes your complexion. ✔ Highlights: 🌿 9 beneficial plant extracts: this ampoule combines natural ingredients for a comprehensive action on your skin. ✨ Reduces the appearance of pores: the light texture penetrates quickly, leaving the skin soft without a sticky feeling. 🔍 Mattifies and smooths skin texture, for a radiant and even complexion. 💧 Rich in moisturizing actives, it intensely nourishes and restores elasticity to your skin. 🧼 Suitable for all skin types and specially formulated to minimize irritation. Integrate this ampoule into your daily beauty routine to reveal fresh, clear, and radiant skin. A must-have to regain a glowing healthy complexion!
MEDIPEEL
24.90 €

MEDIPEEL Hyaluronic Acid Layer Mooltox Wrapping Mask 70ml

Discover the secret to intensely hydrated skin with the MEDIPEEL Hyaluronic Acid Layer Mooltox wrapping mask. Formulated with high-quality hyaluronic acid, this mask offers deep hydration, leaving your skin supple and radiant. ✔ Highlights: 💧 Hyaluronic acid: intensely hydrates and keeps the skin plump and elastic. 🌟 Layer Mooltox Technology: forms a protective layer to maintain optimal hydration. ❄️ Refreshing sensation: soothes tired and stressed skin, providing a true breath of fresh air. 🧖‍♀️ Ideal for all skin types, even dehydrated skin. ✨ Easy to integrate into your routine, it reveals visibly softer and more radiant skin after each use. Transform your skincare routine into a moment of pure pleasure and give your skin the hydration it deserves with the MEDIPEEL mask, for radiant and revitalized beauty every day!
MEDIPEEL
25.90 €

MEDIPEEL Hyaluronic Acid Layer Mooltox Ampoule

Discover the advanced MEDIPEEL Hyaluronic Acid Layer Mooltox Ampoule serum, perfect for deeply rehydrating and revitalizing your skin. Infused with hyaluronic acid, this serum effectively works to nourish and rejuvenate your complexion, leaving the skin radiant, supple, and refreshed. ✔ Highlights: 💦 Hyaluronic Acid: provides intense and lasting hydration, filling in fine lines and restoring skin elasticity. 🌟 Multi-Layer Action: penetrates deeply to maximize effectiveness and offer multi-layer hydration. 🍃 Lightweight Formula: absorbs quickly without a sticky feeling, perfect for use before makeup. 🔬 Antioxidant Technology: protects the skin against external aggressions and premature aging. 🧴 Ideal for all skin types, even the most sensitive, it leaves the skin soft, refreshed, and ready to face the day. Incorporate it into your daily skincare routine for revitalized skin day after day, and discover a new dimension of brightness and firmness.
MEDIPEEL
27.90 €

MEDIPEEL Hyaluronic Acid Layer Mooltox Water Glow Sun Serum 52ml

Discover the MEDIPEEL Hyaluronic Acid Layer Mooltox Water Glow sunscreen serum, a light elixir that combines sun protection and skincare. Its formula enriched with hyaluronic acid deeply hydrates while providing an effective barrier against UV rays. Ideal for those who want to combine safety and beauty daily. ✔ Highlights: 🌞 SPF Protection: Protects your skin from the harmful effects of the sun throughout the day. 💧 Hyaluronic Acid: Offers intense hydration, keeping the skin fresh and plumped. 🌟 Glow Effect: Provides a natural and luminous radiance to your complexion without a greasy effect. 🍃 Light Texture: Absorbs quickly, leaving the skin soft and non-sticky. 👐 Suitable for all skin types: Formulated to meet the needs of sensitive as well as oily skin. Incorporate this serum into your skincare routine for protected, hydrated, and radiant skin, whatever the season!
MEDIPEEL
27.90 €

MEDIPEEL Hyaluronic Acid Layer Mooltox Air Fit Sun Cream 50g

Protect and hydrate your skin with MEDIPEEL Hyaluronic Acid Layer Mooltox Air Fit Sun Cream 50g. This advanced sun care offers effective protection against UV rays while infusing your skin with hydration thanks to hyaluronic acid. Its light and non-greasy formula makes it a perfect ally for daily use, leaving your skin soft and protected. ✔ Highlights: ☀️ Superior UV protection: Preserves the skin from the harmful effects of the sun. 💧 Hyaluronic acid: Intensely hydrates, boosting skin elasticity and softness. 🌬️ Light texture: Absorbs quickly without leaving residue, perfect for active days. 🌿 Enriched with nourishing ingredients: Enhances your skin's natural radiance while protecting it. 🔄 Ideal for all skin types: Suitable even for sensitive skin, for confident daily use. Incorporate this sunscreen into your daily routine for protected, hydrated, and radiant skin every day!
MEDIPEEL
38.90 €

MEDIPEEL Peptide 9 Vitanol Cream Pro 50g

Discover the MEDIPEEL Peptide 9 Vitanol Pro cream, an exceptional treatment to revitalize and rejuvenate your skin. Formulated with a unique complex of peptides and retinol, this cream stimulates cell renewal and intensely regenerates the epidermis, restoring your skin's vitality and natural radiance. ✔ Highlights: ✨ Peptides: stimulate collagen production for firmer and more elastic skin. 🌟 Retinol: reduces wrinkles and fine lines, improves skin texture, and evens out skin tone. 💧 Optimal hydration: deeply nourishes without weighing down, leaving your skin soft and supple. 🔥 Lifting effect: firms facial contours for a younger and toned appearance. 🌸 Suitable for all skin types, even the most sensitive, offering exceptional tolerance. Incorporate this cream into your daily routine to reveal smooth, luminous, and intensely hydrated skin. A true ally to preserve the youthfulness of your face!
MEDIPEEL
36.90 €

MEDIPEEL Peptide 9 Vitanol Ampoule Pro 30ml

Discover the revitalizing power of the MEDIPEEL Peptide 9 Vitanol Ampoule Pro 30ml serum, an innovative treatment designed to transform your skin's texture and enhance its natural radiance. Enriched with peptides and nourishing actives, this serum promotes firmness and hydration while offering exceptional anti-aging protection. ✔ Highlights: 🔬 9 Peptide Complex: stimulates collagen production for firmer, more elastic skin. 💦 Intensely hydrating: helps retain moisture for soft and supple skin. 🌟 Vitanol: strengthens the skin barrier and improves skin brightness. 🌿 Fast absorption: a lightweight formula that penetrates instantly without leaving a sticky residue. 🛡️ Anti-aging properties: reduces the appearance of wrinkles and fine lines for a younger, refreshed complexion. Ideal to incorporate into your daily routine, the MEDIPEEL Peptide 9 Vitanol Ampoule Pro serum revitalizes the skin, leaving it visibly more radiant and full of vitality. Give your skin the care it deserves with this concentrate of efficiency and well-being!
RNW
24.90 €

RNW Mild Peeling Gel 150ml

Reveal the softness of your skin with the RNW Mild Peeling Gel 150ml. This innovative product is specially designed to gently remove dead cells and impurities, leaving you with radiant and renewed skin. ✔ Highlights: 🍃 Gentle formula: respects sensitive skin while providing effective and gentle exfoliation. 🔬 Natural enzymes: dislodge dead cells without irritation, revealing smooth and revitalized skin. 🌸 Hydration: enriched with moisturizing ingredients to maintain your skin's natural balance after exfoliation. ⚡ Reduction of imperfections: refines skin texture and visibly improves its appearance. 🧖‍♀️ Suitable for all skin types: ideal to include in any skincare routine, including for the most delicate skin. Say goodbye to dull skin and welcome radiant and soft skin thanks to the RNW Mild Peeling Gel. Perfect for regular use, it prepares your skin to better absorb your daily care products.
RNW
29.90 €

RNW DER. Essential Biome Eye Cream 30ml

Refine your skincare routine with RNW DER eye contour cream. Essential Biome Eye Cream 30ml. Formulated to bring youthfulness and radiance to the eyes, this lightweight cream absorbs quickly for an immediate soothing and moisturizing effect. It targets dark circles, puffiness, and fine lines around the eyes for visibly smoother and more radiant skin. ✔ Highlights: 🌱 Biome Complex: rebalances and strengthens the skin barrier for a healthy and nourished eye contour. 💦 Intense hydration: thanks to its rich formula, it maintains moisture and leaves the skin soft and supple. ❄️ Refreshing effect: reduces the appearance of puffiness and revitalizes tired eyes. 🌟 Silky texture: soft and light, it applies easily and leaves no residue. 👁️ Suitable for all skin types, even the most sensitive. Incorporate this cream into your beauty ritual for bright and healthy-looking eyes every day. An essential ally to illuminate your gaze!
RNW
38.90 €

RNW DER. Special Melatoc Cream 45ml

Discover the RNW DER cream. Special Melatoc, your ally for radiant and revitalized skin. Enriched with powerful brightening and antioxidant actives, it targets pigmentation spots, evens out the complexion, and strengthens the skin barrier while providing deep hydration. ✔ Highlights: 🌟 Melatoc Complex: visibly reduces spots and improves the skin's natural radiance. 🛡️ Powerful antioxidants: protect against environmental stress and signs of aging. 💦 Intense hydration: rich texture that absorbs quickly for soft and supple skin. 🌿 Suitable for all skin types, even the most delicate. 🎯 Promotes an even and luminous complexion, perfect for daily use. Incorporate it into your beauty routine to enjoy renewed and glowing skin, day after day. An essential solution to enhance your natural radiance!

Skincare

5278 products

Korean skincare: the guide to choosing the right products

Korean skincare took over the world with one simple idea: layering several light products, each with a clear purpose, instead of one heavy cream. Fluid textures, ingredients from Korean tradition and lab innovations: that mix made K-beauty a global reference. At Ma Petite Corée you’ll find over 5,000 products shipped from Seoul, from great houses like Sulwhasoo and Laneige to cult brands like COSRX, Anua or Beauty of Joseon.

The Korean routine in 8 steps

The rule: from the lightest texture to the richest. In the evening, start with an oil cleanser, then a foam cleanser (the famous double cleanse). Add an exfoliant once or twice a week, then layer toner, essence, serum, eye care and moisturizer. In the morning, always finish with sunscreen. Sheet masks and masks are a bonus whenever your skin needs them.

Which products for your skin type?

Dry skin loves rich textures and hyaluronic acid; oily skin prefers light, mattifying gels; combination skin mixes both depending on the area. For sensitive skin, choose short, soothing formulas; for acne-prone skin, targeted actives and patches; for mature skin, products rich in anti-aging actives.

Small budget or special treat

To try without spending much, have a look at our products under €10, perfect to discover Korean masks and pads. Want to treat yourself? Our Premium K-Beauty selection gathers Korean luxury, and K-Pharmacy derma-cosmetics.

Frequently asked questions

What is the 10-step Korean routine?
It’s the full sequence of Korean skincare, from lightest to richest: oil cleanser, foam cleanser, exfoliant, toner, essence, serum, mask, eye care, cream, and sunscreen in the morning. You can shorten it: the essentials are cleanse, moisturize and protect.
Do I need to do every step every day?
No. The Korean routine adapts to your skin and your time. A short routine (cleanser, toner, serum, cream, sunscreen) is enough day to day; masks and exfoliants are added once or twice a week.
What is double cleansing?
First remove makeup with an oil or balm, which dissolves makeup and sunscreen, then cleanse with a water-based cleanser. Skin is clean without being stripped.
What’s the difference between essence, serum and ampoule?
Essence is the lightest and preps the skin. Serum is more concentrated in actives, for a specific need. Ampoule is even more concentrated, often used as a treatment.
How do I choose products for my skin type?
Start by identifying your skin (dry, oily, combination, sensitive, acne-prone or mature), then choose suitable textures and actives. Our skin-type pages help you narrow it down.
Can I mix brands in my routine?
Yes, it’s common in Korea. Just keep the order of textures, from lightest to richest, and introduce strong actives (retinol, acids) one at a time.
Why wear sunscreen even in winter?
UV rays are there all year round, even on grey days. Sunscreen is the last step of the morning routine and protects the products you apply.
Are the products authentic?
Yes. Our products are bought in Korea and shipped by our team in Seoul.