Le Blog Ma Petite Corée
Conseils skincare, tendances K-Pop, lifestyle coréen et bien plus. Explorez notre univers.
SKINCARE7 min
WHAMISA: the pioneer of natural fermented organic K-beauty
In a K-beauty landscape dominated by synthetic actives and cutting-edge technologies, one brand stands out as an exception: cosmetic ferm...
SKINCARE7 min
Round Lab: the minimalist Korean brand inspired by Dokdo Island
In the contemporary K-beauty market saturated with brands, Round Lab perfectly embodies the return to essentials. This brand, born in 201...
SKINCARE8 min
Beauty of Joseon: the Korean brand that modernizes traditional hanbang
In the bustling galaxy of K-beauty, one brand has managed to stand out with its unique positioning: Beauty of Joseon. Its bold bet? To re...
SKINCARE7 min
ANUA: the K-beauty brand behind the Heartleaf 77% toner that’s going viral on TikTok
A few years ago, ANUA’s Heartleaf 77% Soothing Toner was unknown. Today, it is the best-selling Heartleaf toner on Amazon US and has amas...
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BEAUTY OF JOSEON: the K-beauty brand that reinvents royal hanbang
Some brands are born from nostalgia for a bygone era, and Beauty of Joseon is the most striking example in contemporary K-beauty. Inspire...
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THE WHOO: the luxury K-beauty brand inspired by Korean empresses
In the pantheon of K-beauty luxury, one brand holds a special place: THE WHOO. Literally "the Empress" in Korean, this ultra-premium hous...
HAIR7 min
UNOVE: the K-beauty haircare brand that repairs damaged hair
In the world of K-beauty, most of the spotlight is on facial care. Yet, one Korean brand has managed to carve out a prime position in pre...
SKINCARE7 min
AESTURA: the cult Korean dermocosmetic brand by Amorepacific for skin barriers
Few Korean brands can boast of being born in a hospital pharmaceutical laboratory. AESTURA is part of this rare distinction. A direct hei...
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CELIMAX: the rising K-beauty brand of noni with Real Noni Energy
Among the young Korean brands that matter in Korean cosmetics, CELIMAX stands out as a particularly promising rising star. Born in 2019 i...
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IOPE: the pioneering bio-scientific K-beauty brand of cushion compacts
In the dense landscape of Amorepacific brands, IOPE holds a unique and valuable position. A premium bio-science brand that revolutionized...
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