ABIB

ABIB is a Korean facial skincare brand. Its Korean website presents lines of masks, serums, pads, creams and sun care. At Ma Petite Coree, the ABIB selection ships from Seoul. If you are new to ABIB, the easiest way in is to think in product families rather than individual items.

Each ABIB family has a clear name, usually with a format (mask, pad, serum, cream) and an ingredient or effect right in the title. That makes it easier to compare products without getting lost, whether you want Korean skincare for a quick mask break or a full routine.

According to the brand's Korean website, the range is built around families such as heartleaf, glutathione, hyaluronic acid, collagen and PDRN. We group the products here by name.

• Masks: Gummy Sheet Mask, Mild Acidic pH Sheet Mask, Daily Pick, Collagen Gel Mask and Wrapping Mask.
• Eye care patches: the Collagen Eye Patch line, with Resurrection Plant, Glutathione Kojic Acid and PDRN Retinal versions.
• Heartleaf care: the Pore Cleansing Oil Heartleaf Oil Wash, Heartleaf Calming Toner Skin Booster, Heartleaf TECA Capsule Serum Calming Drop and Heartleaf Cream Calming Tube.
• Glutathionome care: the Glutathionome Spot Serum Vita Drop, Glutathionome Spot Cream Vita Tube, Glutathionome Spot Toner Skin Booster and Glutathionome Spot Pad Vita Touch.
• PDRN care: the PDRN Glow Serum 4.0 Pump, PDRN Intensive Cream 1.5 Tube, PDRN Collagen Overnight Mask Firming Jelly and PDRN Collagen Lip Mask Glazed Jelly.

PDRN stands for polydeoxyribonucleotide. Heartleaf is a plant ingredient the brand highlights on its Korean website. For every product, the ingredient list on the product page remains the reference.

For sensitive skin, start with products whose titles mention calming, such as the Heartleaf Cream Calming Tube or the Heartleaf Calming Toner Skin Booster. You can also browse the sensitive skin collection. Cosmetic advice, not medical advice.

If your skin wants more hydration, the Hyaluronic and Hyaluron products are one path: the Hyaluronic Boom Cream Water Tube, the Hyaluron Pad Hydrating Touch or the Collagen Gel Mask Hyaluron Jelly. For a routine focused on glow, look at the Glutathionome family. For a night step, try the PDRN Collagen Overnight Mask Firming Jelly or the Rice Probiotics Overnight Mask Barrier Jelly.

If you need a cleanser, compare the Pore Cleansing Oil Heartleaf Oil Wash and the Deep Clean Foam Cleanser Hyaluron Foam. For a full routine, add a toner, a serum and a cream afterwards. If you have oily skin or pores on your mind, the oily skin collection can also help you compare.

Each product page lists the format and the details to read before you order.

Before choosing, compare product names: the same title can exist in several formats, for example as a single pouch or a tub. Read the product page to find the format that suits you. If you hesitate between two families, start with a single-pouch mask or a small format, then move to a fuller routine once you know what you like.

A few things stand out in the range. First, the product names are very descriptive: the format and the ingredient appear in the title. Second, the brand uses one ingredient across several types of care. Heartleaf, for example, shows up in an oil, a cleanser, a toner, a serum, a cream, a spot patch and masks.

Third, ABIB offers varied formats: single pouches, tubs of masks, jars of pads, tubes and sticks. You can try one mask or build a whole routine. The product photos also show very recognizable packaging, with a colour for each ingredient family.

From the ABIB selection, here are a few products that are easy to spot. For masks, look at the Gummy Sheet Mask Heartleaf Sticker, the Gummy Sheet Mask Hyaluron Sticker or the Gummy Sheet Mask Collagen Milk Sticker. For the eye area, there are the Collagen Eye Patch Resurrection Plant Jelly and Collagen Eye Patch Glutathione Kojic Acid Vita Jelly patches. For the evening routine, you can pair the Hyaluronic Boom Serum Water Drop with the Rice Probiotics Overnight Mask Barrier Jelly.

For daytime, the brand offers sun sticks such as the Quick Sun Stick Protection Bar and the Airy Sun Stick Smoothing Bar, plus the Glutathionome CC Tone Up Sunscreen Toning Tube SPF50+ PA++++. For the body, ABIB makes the Hand Cream Type G, the Hand Cream Type N and the Hand Cream Type S in three versions.