SHAISHAISHAI

SHAISHAISHAI is a Korean skincare brand. Its name is written as one word, in lowercase, on the packaging, and people often type “shai shai shai” in searches. The brand's website lists a company based in Seoul, Finecross Co., Ltd., with a Korean business number, and this company appears in a Korean business registry.

On its website, the brand describes itself as a photoaging skincare brand: it is interested in what the sun does to skin. It talks about a three-step approach, protect, cool, repair, and about protecting skin from everyday life to outdoor leisure. These are the brand's own words.

To help you find your way, we grouped products by name: these groupings are made by Ma Petite Coree, not necessarily the brand's own ranges. The Banana family brings together the Banana PDRN Conceal Eye Cream, the Banana PDRN Tone-Up Sun Primer and the Banana Spot Calming Cream. The Caffeine Shot family brings together the Caffeine Shot Collagen Eye Cream, the Caffeine Shot Vita C Bubble Serum, the Caffeine Shot Blemish Toning Serum, the Caffeine Shot Hydrating Brightening Toner and the Caffeine Shot Vita C Toning Mask.

The Aloe PDRN family brings together the Aloe PDRN Toner, the Aloe PDRN Moisture Ampoule, the Aloe PDRN Moisturizing Cream, the Aloe PDRN Cooling Gel Pads Mask and the Aloe PDRN Cooling Mud Mask. The Repair Milky family brings together the Repair Milky Urea Glow Bubble Serum, the Repair Milky Deep Cleansing Pelling Balm, the Repair Milky Mild Sun Cleanser, the Repair Milky Skin Peel Pad, the Repair Milky Urea Cream Gel Mask and the Liposome Repair Milky Cream. The Green Papaya family brings together the Green Papaya Pore Deep Cleansing Balm, the Green Papaya pH Balanced Cleanser and the Green Papaya Body & Face Peeling Cleanser. Finally, the Sun Kissed Plump Lip Balm is a lip balm sold on its own.

Start with what you are looking for: eye care, sun care, a cleanser or a mask. For the eyes, compare the eye creams. For the sun, look at the titles that show an SPF, from the SPF7 of the oil to the SPF50 of the Enjoy The Sun cream. To cleanse, choose between a balm, a mild cleanser and a peeling cleanser, based on the product title.

According to the brand's website, the Banana PDRN Tone-Up Sun Primer aims at tone, texture and pores, and the Caffeine Shot Vita C Bubble Serum at a dull complexion and dark spots. These are the brand's own words, not a promise of results. If your skin is sensitive, test a new product on a small area first. Cosmetic advice, not medical advice.

For a simple routine, a cleanser, a toner, a serum or an ampoule, a cream and sun care in the morning are enough. You can pick one product per step, then add a mask from time to time.

Products from the brand are also in the cleansers, serums, sun care and masks collections at Ma Petite Coree.

Each page shows its photos, title and options. The eye care and toners collections help you complete your routine with other Korean brands, such as Beauty of Joseon or Round Lab.

In this selection, SHAISHAISHAI stands out for its vivid product names: Banana PDRN, Caffeine Shot, Aloe PDRN, Repair Milky, Green Papaya. The photos play the same card, with a banana, coffee beans, aloe vera, papaya or milk next to the tubes and jars. The packaging carries the brand name in lowercase.

The brand also puts the sun at the center of its message. The selection includes several products whose titles mention the sun: Enjoy The Sun Moisture Sun Cream, Positive Sun Tanning Watery Cream, Positive Sun Tanning Light Oil and Banana PDRN Tone-Up Sun Primer. To learn how to use each one, read its page and its packaging.

If you are discovering SHAISHAISHAI, here is where to start. For the eye area, the Banana PDRN Conceal Eye Cream and the Caffeine Shot Collagen Eye Cream are eye creams in very different tubes. For the evening routine, the Repair Milky Deep Cleansing Pelling Balm and the Green Papaya Pore Deep Cleansing Balm are cleansing balms in jars.

For the rest of the routine, look at the Aloe PDRN Toner, the Aloe PDRN Moisture Ampoule or the Liposome Repair Milky Cream, whose label lists Panthenol + Peptide, Ceramide + Vitamin E. Among the masks, the Aloe PDRN Cooling Mud Mask shows Cooling Effect, Pore Sebum Care and Mild Creamy Mud on its label. And for the lips, there is the Sun Kissed Plump Lip Balm.