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K-beauty for men

Korean skincare, made for men

Clean formulas, light textures, a routine that takes two minutes.

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2 minAll a real routine takes, morning and night. New to this?Start with an all-in-one: a single bottle.
INNISFREE Forest for Men ALL IN ONE Essence 100ml
K-beauty for men

The Korean routine, men's edition

In Korea, skincare is part of men's daily life: a few quick steps and light textures that don't feel sticky. Here are our favourite brands to get you started.

Featured brand
LANEIGE HOMME

Laneige’s men’s line is all about fresh hydration (Active Water, Blue Energy) — light textures, zero greasy feel. Our best-selling brand with men.

All LANEIGE products →
LANEIGE Homme Active Water Moisturizer 125ml Homme Active Water Moisturizer 125ml 22.90 € View product LANEIGE Homme Active Water Foam Cleanser 150ml Homme Active Water Foam Cleanser 150ml 17.90 € View product LANEIGE Homme Active Water Skin Toner 180ml Homme Active Water Skin Toner 180ml 28.90 €22.90 € View product
More brands
INNISFREE INNISFREEForest for Men: the all-in-one that replaces toner, serum and cream.View brand B.READY B.READYThe 100% men's Korean brand: skincare, sun care and complexion.View brand TORRIDEN TORRIDENHyaluronic acid for men, in an ultra-light gel.View brand

Your routine in 6 steps

No need for 10 steps. Pick the step you're missing and we'll show you the right products.

Our men's brands
LANEIGEB.READYINNISFREETORRIDENSULWHASOODASHULAZY SOCIETYMIP
Cleansing & shaving 1 Cleansing & shavingCleansing foams, shaving gels View products Toner & aftershave 2 Toner & aftershaveCalms razor burn View products All-in-one hydration 3 All-in-one hydrationOne product instead of three View products Sun protection 4 Sun protectionInvisible finish, no white cast View products Natural complexion 5 Natural complexionSubtle BB creams and cushions View products Styling 6 StylingWaxes and pomades, strong hold View products Sérums & Ampoules 7 Sérums & AmpoulesActifs ciblés anti-âge et apaisants View products Coffrets & Sets 8 Coffrets & SetsRoutines complètes en un kit View products Soin lèvres 9 Soin lèvresBaumes hydratants discrets View products
View the whole Men collection
Our advice

What do you need ?

Cleanse gently, mattify, hydrate lightly.

LAZY SOCIETY Trouble Solution Foam Cleanser 120ml LAZY SOCIETY Trouble Solution Foam Cleanser 120ml 13.90 € B.READY Blue Sebum Powder 7g B.READY Blue Sebum Powder 7g 15.90 € TORRIDEN Dive In Low Molecular Hyaluronic Acid For Men Gel Lotion 200ml TORRIDEN Dive In Low Molecular Hyaluronic Acid For Men Gel Lotion 200ml 24.90 € LANEIGE Homme Active Water Skin Toner 180ml LANEIGE Homme Active Water Skin Toner 180ml 28.90 €22.90 €

Cica gel before, soothing care after. No more tight skin.

LAZY SOCIETY Cica Shaving Gel 2.3 250ml LAZY SOCIETY Cica Shaving Gel 2.3 250ml 15.90 € LAZY SOCIETY Cica Aftershave Toner Spray 120ml LAZY SOCIETY Cica Aftershave Toner Spray 120ml 15.90 € LACVERT Homme Recharge Cica After Shave 185ml LACVERT Homme Recharge Cica After Shave 185ml 16.90 € LANEIGE Homme Active Water Moisturizer 125ml LANEIGE Homme Active Water Moisturizer 125ml 22.90 €

An all-in-one essence, and a discreet cushion to even things out.

INNISFREE Forest for Men ALL IN ONE Essence 100ml INNISFREE Forest for Men ALL IN ONE Essence 100ml 45.90 €29.90 € B.READY Blue Cushion 4th Generation 15g (SPF 34PA++++) B.READY Blue Cushion 4th Generation 15g (SPF 34PA++++) 34.90 € SULWHASOO Men Basic Set (Serum & Emulsion) SULWHASOO Men Basic Set (Serum & Emulsion) 89.90 € ANNA HOLTZ For Men Anti-Wrinkle Eye Cream 30ml ANNA HOLTZ For Men Anti-Wrinkle Eye Cream 30ml 17.90 €

A down perm at home and a matte wax that holds all day.

BLACK MONSTER Downperm Pro Kit 120ml BLACK MONSTER Downperm Pro Kit 120ml 17.90 € DASHU Original Super Mat Wax 100ml DASHU Original Super Mat Wax 100ml 21.90 € DOORS California Beach Orange Strong Wax 80g DOORS California Beach Orange Strong Wax 80g 25.90 € MUKAN Scalp Care Shampoo Brush MUKAN Scalp Care Shampoo Brush 29.90 €
Shipped from SeoulStraight from our office in Korea.
SurprisesOur team slips some into every order.
K-pointsYou earn them with every purchase.
SupportA team that actually answers.
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Des cadeaux dans chaque commande pour te faire découvrir de petites pépites !
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FORBEAUT

FORBEAUT Hyper Deep Cleansing Scalp Hair Pack

31.90 €
FORBEAUT Hyper Deep Cleansing Scalp Hair Pack - masque capillaire coréen

FORBEAUT Hyper Deep Cleansing Scalp Hair Pack

FORBEAUT
31.90 €

FORBEAUT Hyper Deep Cleansing Scalp Hair Pack

Hyper Deep Cleansing Scalp Hair Pack is a large-size conditioning treatment that nourishes hair damaged by coloring, blow-drying or styling products. It detangles and softens the lengths while staying light on the scalp. The natural companion to the shampoo from the same range.
FORBEAUT

FORBEAUT Hyper Scalp Spa Foam

31.90 €
FORBEAUT Hyper Scalp Spa Foam - soin cuir chevelu coréen

FORBEAUT Hyper Scalp Spa Foam

FORBEAUT
31.90 €

FORBEAUT Hyper Scalp Spa Foam

Hyper Scalp Spa Foam is a refreshing scalp foam that provides an instant cooling effect, ideal after sport, in hot weather or after a long day under a helmet. It also helps reduce odors at the crown. A quick treatment popular with men that suits everyone.
FORBEAUT

FORBEAUT Hyper Deep Cleansing Scalp Scaler

31.90 €
FORBEAUT Hyper Deep Cleansing Scalp Scaler - gommage cuir chevelu coréen

FORBEAUT Hyper Deep Cleansing Scalp Scaler

FORBEAUT
31.90 €

FORBEAUT Hyper Deep Cleansing Scalp Scaler

Hyper Deep Cleansing Scalp Scaler is an exfoliating scalp treatment sold in a box of four 15 g doses. It loosens excess sebum, flakes and styling product residue that smother the roots. An ideal weekly treatment for oily scalps, for men and women alike.
FORBEAUT

FORBEAUT Scalp Ampoule MTS 300 Blue Boost

40.90 €
FORBEAUT Scalp Ampoule MTS 300 Blue Boost - ampoule cuir chevelu coréenne

FORBEAUT Scalp Ampoule MTS 300 Blue Boost

FORBEAUT
40.90 €

FORBEAUT Scalp Ampoule MTS 300 Blue Boost

The entry level of the range, Scalp Ampoule MTS 300 Blue Boost combines sponge microspicules with caffeine and biotin to gently stimulate the scalp. It helps strengthen the roots and limit hair fall caused by breakage. Ideal for beginners, for men and women alike.
FORBEAUT

FORBEAUT Signature Hair Perfume After Sunset

28.90 €
FORBEAUT Signature Hair Perfume After Sunset - brume capillaire coréenne

FORBEAUT Signature Hair Perfume After Sunset

FORBEAUT
28.90 €

FORBEAUT Signature Hair Perfume After Sunset

Signature Hair Perfume After Sunset is a hair fragrance that masks scalp, tobacco or cooking odors. Its notes of lemon, mandarin and peppermint open onto orchid and lily, followed by a base of musk, woods and amber. A fragrance designed for men, to be worn by anyone.
FORBEAUT

FORBEAUT Grooming Tonic

26.90 €
FORBEAUT Grooming Tonic - tonique coiffant coréen

FORBEAUT Grooming Tonic

FORBEAUT
26.90 €

FORBEAUT Grooming Tonic

Grooming Tonic is a water-based styling lotion to apply before blow-drying to give hair volume and shape. It replaces wax for those who want a natural finish, or preps the style before a stronger product. Its amber tint and fresh scent make it a classic of men's styling.
FORBEAUT

FORBEAUT Scalp Ampoule MTS 500 Red Boost

52.90 €
FORBEAUT Scalp Ampoule MTS 500 Red Boost - ampoule cuir chevelu coréenne

FORBEAUT Scalp Ampoule MTS 500 Red Boost

FORBEAUT
52.90 €

FORBEAUT Scalp Ampoule MTS 500 Red Boost

Scalp Ampoule MTS 500 Red Boost is the intermediate level of the range: a higher concentration of microspicules for more noticeable scalp stimulation. With caffeine, biotin and niacinamide, it strengthens the roots. The right next step after the Blue version, for hair lacking density.
FORBEAUT

FORBEAUT Textra Styling Wax Gel Cream

38.90 €
FORBEAUT Textra Styling Wax Gel Cream - gel coiffant coréen

FORBEAUT Textra Styling Wax Gel Cream

FORBEAUT
38.90 €

FORBEAUT Textra Styling Wax Gel Cream

Textra is a dual-formula styling gel cream that combines the hold of a wax with the flexibility of a gel. It creates a textured wet look, ideal for curly, wavy or permed styles. Its large 200 ml tube lasts a long time, perfect for daily use by men and women.
FORBEAUT

FORBEAUT Slick Wax

26.90 €
FORBEAUT Slick Wax - cire coiffante coréenne

FORBEAUT Slick Wax

FORBEAUT
26.90 €

FORBEAUT Slick Wax

Slick Wax is a 15 g wax stick with a small built-in comb, designed to smooth frizzy hair, temples and stubborn flyaways. Pocket-sized, it slips into a bag or jacket pocket for neat touch-ups at any time.
FORBEAUT

FORBEAUT Texture Shake Spray

29.90 €
FORBEAUT Texture Shake Spray - spray texturisant coréen

FORBEAUT Texture Shake Spray

FORBEAUT
29.90 €

FORBEAUT Texture Shake Spray

Texture Shake Spray is a texturizing spray to shake before use that adds body, movement and a matte finish to short or medium-length hair. It creates the controlled tousled look of Korean hairstyles. An ideal base before wax, or a light styler on its own, for men and women.
FORBEAUT

FORBEAUT Wet Hair Polish Oil

26.90 €
FORBEAUT Wet Hair Polish Oil - huile capillaire coréenne

FORBEAUT Wet Hair Polish Oil

FORBEAUT
26.90 €

FORBEAUT Wet Hair Polish Oil

Wet Hair Polish Oil is a styling oil made with plant oils that creates a glossy wet look while nourishing the hair fiber. It defines strands and waves without stiffness. Perfect for a sleek, sophisticated look, it suits short men's cuts as well as longer hair.
FORBEAUT

FORBEAUT Boost Curl Cream

26.90 €
FORBEAUT Boost Curl Cream - crème coiffante coréenne

FORBEAUT Boost Curl Cream

FORBEAUT
26.90 €

FORBEAUT Boost Curl Cream

Boost Curl Cream is a styling cream that defines and revives natural curls, waves and perms. Enriched with hydrolyzed collagen and keratin and plant proteins, it adds bounce without a crunchy effect. Designed for wavy men's cuts, it suits all curly hair.
FORBEAUT

FORBEAUT Hard Holding Mat Wax

26.90 €
FORBEAUT Hard Holding Mat Wax - cire coiffante coréenne

FORBEAUT Hard Holding Mat Wax

FORBEAUT
26.90 €

FORBEAUT Hard Holding Mat Wax

Hard Holding Mat Wax is a strong-hold wax with a matte finish, designed for short, textured styles that need to last all day. Kaolin and bentonite clays absorb excess sebum and prevent a wet look. A classic of Korean men's styling that anyone can use.
FORBEAUT

FORBEAUT Classic Pomade

26.90 €
FORBEAUT Classic Pomade - cire coiffante coréenne

FORBEAUT Classic Pomade

FORBEAUT
26.90 €

FORBEAUT Classic Pomade

Classic Pomade is the brand's wax dedicated to neat, controlled styles: side parts, pompadours and slicked-back hair. It holds every strand without stiffening it and can be recombed throughout the day. A must-have for a polished look at the office or in the evening.
FORBEAUT

FORBEAUT V-Fold Root Volume Clip

31.90 €
FORBEAUT V-Fold Root Volume Clip - pince à cheveux coréenne

FORBEAUT V-Fold Root Volume Clip

FORBEAUT
31.90 €

FORBEAUT V-Fold Root Volume Clip

The V-Fold Root Volume Clip is an accordion-style clip that follows the shape of the head to lift the roots along the entire length of the part. It also helps straighten a cowlick or unruly growth pattern while drying. A simple tool for a more structured hairstyle, for men and women.
FORBEAUT

FORBEAUT Hair Volume Pincher V1 Pink

17.90 €
FORBEAUT Hair Volume Pincher V1 Pink - pince à cheveux coréenne

FORBEAUT Hair Volume Pincher V1 Pink

FORBEAUT
17.90 €

FORBEAUT Hair Volume Pincher V1 Pink

The pink Hair Volume Pincher V1 is the first version of the brand's root clip. It keeps the fringe or part lifted while drying for natural-looking volume. Affordable and easy to spot in the bathroom, it will appeal to men and women who want a quick boost.
FORBEAUT

FORBEAUT Mud Up & Down Cream

26.90 €
FORBEAUT Mud Up & Down Cream - crème lissante coréenne

FORBEAUT Mud Up & Down Cream

FORBEAUT
26.90 €

FORBEAUT Mud Up & Down Cream

Mud Up & Down Cream is a semi-permanent cysteamine shaping cream that lets you do a "down perm" yourself, the Korean technique for flattening the sides and the nape. It also tames strands that flick out. Designed for short men's cuts, it suits everyone.
FORBEAUT

FORBEAUT Hair Volume Pincher V2 Black M

21.90 €
FORBEAUT Hair Volume Pincher V2 Black M - pince à cheveux coréenne

FORBEAUT Hair Volume Pincher V2 Black M

FORBEAUT
21.90 €

FORBEAUT Hair Volume Pincher V2 Black M

Size M of the Hair Volume Pincher V2, this root clip targets a finer section for pinpoint volume, for example at the top of the fringe or along a well-defined part. More discreet than size L, it suits fine or medium-length hair, for men and women alike.
FORBEAUT

FORBEAUT Hair Volume Pincher V2 Black L

28.90 €
FORBEAUT Hair Volume Pincher V2 Black L - pince à cheveux coréenne

FORBEAUT Hair Volume Pincher V2 Black L

FORBEAUT
28.90 €

FORBEAUT Hair Volume Pincher V2 Black L

The Hair Volume Pincher V2 in size L is a clip that lifts the roots while your hair dries, adding volume at the fringe and along the part. This large size holds a wide section of hair, ideal for thick or short hair. Unisex, it is designed above all for men who want a hairstyle that stands up.
LAZY SOCIETY

LAZY SOCIETY All-in-One Deep Scent Wash 300ml

20.90 €
LAZY SOCIETY All-in-One Deep Scent Wash 300ml : flacon ambré sur carrelage, bain/serviettes en arrière-plan, salle de bainLAZY SOCIETY All-in-One Deep Scent Wash 300ml, gel moussant sur peau, douche, visuel produit de la marque

LAZY SOCIETY All-in-One Deep Scent Wash 300ml

LAZY SOCIETY
20.90 €

LAZY SOCIETY All-in-One Deep Scent Wash 300ml

Deeply cleanses the entire body while leaving a fragrance that is rich and sophisticated, lasting all day. Its all-in-one formula provides maximum comfort every day and simplifies your shower routine 🛁. Its minimalist design fits perfectly into your bathroom for a modern and relaxed lifestyle.
51 of 510 products

MEN

51 of 510 products

Korean men's skincare: K-beauty for men

In Korea, skincare has long been part of men's daily lives. Brands have developed ranges designed for them: textures that absorb quickly, all-in-one formats to save time, soothing post-shave care and natural-looking BB creams.

At Ma Petite Corée you'll find the men's lines of the big Korean houses, LANEIGE, INNISFREE, SULWHASOO and TORRIDEN, as well as 100% men's brands like B.READY. For hair, DASHU waxes and pomades complete the selection. To go further, discover all our Korean skincare.

Frequently asked questions

Which Korean routine for a man just starting out?

Three steps are enough to start: a cleanser morning and evening, an all-in-one that hydrates in one step, and a sunscreen in the morning. You can add a toner or a mask later.

What is an all-in-one?

A single product that does the job of toner, serum and cream. It's Korean men's favourite format: quick and light. Among our best sellers: INNISFREE Forest for Men All-in-One Essence and LANEIGE Homme Blue Energy.

Why do Korean men use BB cream?

To even out the complexion discreetly: hide redness or a small blemish without looking made up. Many men's formulas, like the B.READY cushion, also include sun protection.

What should I use after shaving?

A soothing toner or lotion, often with centella (cica), calms irritation. Have a look at the LACVERT Homme and LAZY SOCIETY aftershaves in our men's toners.

Are the products authentic?

Yes. Ma Petite Corée has been based in Seoul since 2017: we buy the products in Korea and ship them straight from our Seoul office.