GLOW
★ K-BEAUTY RADIANCE · GLASS SKIN
THE COMPLEXION
WHO SHINES.
GLOW is a K-beauty brand focused on radiant complexion and the pursuit of Korean glass skin. Vitamin C, niacinamide, botanical extracts: the brand relies on active ingredients known to brighten, even out, and give that luminous, almost translucent skin effect that defines K-beauty.
★ THE GLOW SIGNATURE
GLOW ACTIVES, PERFECTLY BALANCED
Vitamin C, niacinamide, and hydration: the glass skin trilogy.
GLOW focuses its catalog on the recognized glow actives of Korean beauty: vitamin C, niacinamide, deep hydration. No empty promises, just ingredients that work.
✦ ACTIVE 01
VITAMIN C
The star antioxidant for radiance: brightens, reduces pigmentation marks, boosts collagen production. The foundation of every K-beauty glow serum.
✦ ACTIVE 02
NIACINAMIDE
Regulates sebum, tightens pores, evens out skin tone, and reduces redness. The perfect partner for vitamin C in a glow routine.
✦ ACTIVE 03
GLASS SKIN HYDRATION
Glass skin starts with deep hydration: hyaluronic acid, glycerin, moisturizing extracts. Without hydration, no lasting glow.
Korean glass skin is not a filter: it is hydrated, smooth, and radiant skin. GLOW focuses on the pillars that lead to it.
★ THE SIGNATURE
THE GLOW APPROACH
Radiance, evenness, hydration: the glass skin trilogy.
VITAMIN C RADIANCE
Radiant complexion
Vitamin C serums and treatments to brighten and reduce pigmentation marks. The cornerstone of a serious radiance routine.
NIACINAMIDE UNIFICATION
Pores & complexion
Niacinamide treatments to tighten pores and even out skin tone. The perfect complement to a vitamin C routine.
GLASS SKIN HYDRATION
Plumping & radiance
Essences and moisturizing creams that lay the foundation for a radiant complexion: hyaluronic acid and hydrating extracts.
★ THE COMPLETE COLLECTION
DISCOVER THE ENTIRE COLLECTION
GLOW BELOW
Serums, essences, radiance care: find all authentic GLOW treatments — imported directly from Seoul, with no customs fees.
GLOW
GLOW Apple Enzyme Cleansing Foam 110g
GLOW Yulmu Sunscreen SPF 50+ PA++++ 42ml
GLOW Apple Retinol Eye Cream 15ml
GLOW Cocktail Oil Blusher 7.5g
GLOW Anime Eyeshadow Palette
GLOW Apple Mango Hair Treatment 250ml
ESPOIR BE GLOW STICK RADIANCE
GLOW Peach Peptide Repair Lip Balm 8g
★ TO GO FURTHER
THE WORLD OF K-BEAUTY GLOW
GLOW, Klairs, By Wishtrend: K-beauty focused on vitamin C and glass skin.
KLAIRS: the K-beauty brand Freshly Juiced Vitamin
Klairs and its Freshly Juiced Vitamin Drop: the minimalist K-beauty vitamin C glow staple.
READ THE ARTICLE →
KLAIRS: Vitamin Drop and Supple Preparation routine
Dive into the Klairs glow routine: Vitamin Drop, Supple Preparation, and SPF tone-up.
READ THE ARTICLE →
COSRX: the minimalist K-beauty brand Snail Mucin
COSRX, another staple of the Korean glow routine: well-dosed vitamin C and niacinamide serums.
READ THE ARTICLE →★ YOUR QUESTIONS
GLOW FAQ
Everything you need to know about K-beauty radiance and glass skin.
What is glass skin?
Glass skin is the luminous, smooth, and hydrated skin effect iconic of K-beauty. Not a filter, but well-hydrated and well-cared-for skin. It relies on three pillars: deep hydration, brightening actives, and sun protection.
Which GLOW product to start with?
Start with a vitamin C serum in the morning and a hydrating essence at night. These two steps are the foundation of an effective brightening routine. Then add niacinamide to target pores and even out skin tone.
Vitamin C or niacinamide, which to start with?
If you have pigment spots or dull skin, go for vitamin C. If you have enlarged pores or redness, start with niacinamide. Both actives work very well together in a complete routine.
How long to see radiance?
The first hydration effects are visible in a few days. For fading pigment spots and lasting radiance, expect at least 4 to 8 weeks of consistency.
Is sunscreen necessary?
Yes, absolutely. Without SPF, vitamin C loses its effectiveness and pigment spots can even worsen. A minimum SPF 30 sunscreen is essential in any brightening routine.
Are the GLOW products on Ma Petite Corée authentic?
Yes, 100%. Ma Petite Corée has been based in Seoul since 2017 and sources products directly. Every product is new, sealed, and shipped from Korea, with no customs fees charged to you in the EU.