IVI MAD PEACH
★ K-BEAUTY MAKEUP · PEACH MOOD
MAKEUP
EN PEACH.
IVI MAD PEACH is the K-beauty makeup that focuses entirely on peach tones. A palette centered on rosy peaches, soft corals, warm nudes — applied to lips and cheeks in melting textures. A brand that warms the complexion in a single gesture, following the most glowing trend of K-beauty.
★ THE IVI MAD PEACH SIGNATURE
PEACH, PINK, GLOW
Lips and cheeks: K-beauty makeup designed for the peach mood.
IVI MAD PEACH plays a unique but controlled tune: the peach tone, expressed in tints, blushes, and balms. These are the pillars that build its reputation.
✦ PILLAR 01
PEACH PALETTE
From soft peachy pink to gentle coral, IVI MAD PEACH specializes in a warm, luminous palette that warms the complexion without harshness — the signature color of current K-beauty.
✦ PILLAR 02
MELTING TEXTURES
Water tints, cream blushes, glow balms: sensory experience is at the heart of the brand. The pigment melts in, doesn’t sit on top, and gives a clean finish.
✦ PILLAR 03
MOOD GLOW
Peach instantly brightens. IVI MAD PEACH is designed for those who want a fresh, healthy glow without layering — concentrated K-beauty glow.
Well-balanced peach, melting textures, mood glow: IVI MAD PEACH is the sunniest and most accessible K-beauty makeup for lips and cheeks.
★ THE IVI MAD PEACH UNIVERSE
THE 2 SIGNATURE RANGES
Lips or cheeks: choose your peach mood entry point.
PEACH LIPS
Glow tints & balms
The heart of the brand. The IVI MAD PEACH tints and balms play the blended peach — clean pigmentation, glowing finish, balm-like care sensation.
PEACH BLUSHERS
Blended cheeks
The other direction. The IVI MAD PEACH cream blushers apply a peach veil with a finger tap — instant healthy glow effect, no residue.
★ THE ENTIRE COLLECTION
DISCOVER THE ENTIRE COLLECTION
IVI MAD PEACH BELOW
All Korean peaches: tints, balms, blushers — authentic IVI MAD PEACH products, imported directly from Seoul, with no customs fees.
IVI MAD PEACH
IVI MAD PEACH Over Lip Pencil
IVI MAD PEACH Smooth Fit Lip Tint
★ TO GO FURTHER
THE KOREAN MAKEUP UNIVERSE
IVI MAD PEACH, ETUDE, MILK TOUCH — the K-beauty peach makeup.
ETUDE: K-beauty makeup cute girly Cloud Filter Dear Darling
ETUDE and its Dear Darling Tint share the bright coral/peach spirit that IVI MAD PEACH works with, in a pop version.
READ THE ARTICLE →
MILK TOUCH: K-beauty makeup cushion glow velvet matte rice
MILK TOUCH extends the K-beauty peachy/rosy glow universe — discover it for its cushion glow and blended lips.
READ THE ARTICLE →
FWEE: the Korean K-beauty makeup brand with pigmented lip blur
FWEE explores lip blur finishes blended in a palette close to that of IVI MAD PEACH — the other trendy lip brand.
READ THE ARTICLE →★ YOUR QUESTIONS
IVI MAD PEACH FAQ
Everything you need to know about the K-beauty peach makeup mood.
Where to start with IVI MAD PEACH?
With a peach lip tint. It’s the most representative entry point of the brand: warm luminous color, blended finish, quick application. The fresh glow effect in one product.
Who is peach for?
For all undertones, especially neutral to warm skin tones. Cool skin tones can wear soft pink peach; medium skin tones adopt burnt peach. It’s a shade that warms everything without clashing.
How to wear peach daily?
With a fresh complexion and light mascara. You can double the peach on lips and cheeks for a monochrome mood — it’s the signature K-beauty fresh look. No need to do more on the eyes.
Tints or blushers to start with?
Lip tints: immediate impact, clear mood, easier to apply. Cream blushers: natural glow effect, requires a bit of practice. When in doubt, start with the tint.
Is IVI MAD PEACH suitable for medium skin tones?
Yes — choose the burnt peach and warm coral shades which look especially good on medium skin tones. The soft peaches may seem subtle, but applying 2 layers solves the issue.
Are IVI MAD PEACH products on Ma Petite Corée authentic?
Yes, 100%. Ma Petite Corée has been based in Seoul since 2017 and sources directly. Each product is new, sealed, and shipped from Korea, with no customs fees charged to you in the EU.