NARD
★ K-PERFUMERY & HAIRCARE · NARD
THE FRAGRANCE
WHO STAYS.
NARD is the Korean brand that has become global for its home fragrances and scented hair care products. Inspired by the Himalayan plant Nardostachys jatamansi (nard, used in aromatherapy for its soothing woody scent), the house creates long-lasting fragrances: body deodorants, hair eau de parfums, linen sprays, candles. A sensory K-beauty that transforms routine into an olfactory experience — becoming a cult favorite on TikTok for the quality of its trails.
★ THE NARD EXPERTISE
KOREAN PERFUMERY, IN SENSORY OBJECTS
Hair, body, interior: NARD perfumes every space of daily life.
NARD covers the entire spectrum of everyday perfumery: subtle scented body care, hair care that leaves a long-lasting trail, elegant deodorants, and linen perfumes and candles for the home. A fully sensory brand. Here are the 3 signature universes.
✦ UNIVERSE 01
HAIR PERFUME
NARD’s historic signature. A scented mist to spray on wet or dry hair for a trail that lasts 6 to 8 hours. Several notes (musk, vanilla, flowers) — now a TikTok bestseller.
✦ UNIVERSE 02
BODY DEODORANTS
NARD stick and cream deodorants, formulated without alcohol, without parabens, with subtle fragrances. Long-lasting wear, soft finish, chic packaging — a chic and K-beauty alternative to classic deodorants.
✦ UNIVERSE 03
HOME & LINEN
Linen sprays for sheets and clothes, scented candles, and room mists. NARD also perfumes interiors with a consistent sensory K-beauty signature.
Hair, body, interior: NARD is the sensory K-beauty that transforms every daily gesture into an olfactory moment.
★ THE SIGNATURE RANGES
THE 3 ICONIC RANGES
Choose your territory: hair, body, or interior.
HAIR EAU DE PARFUM
Long-lasting scent trail
The iconic range. The Hair Perfume in several notes (musk, vanilla, sandalwood) leaves a 6 to 8-hour trail on hair — TikTok viral for the fragrance quality.
BODY DEODORANT
K-beauty deodorant
Deodorants formulated without alcohol or parabens, subtly scented. The Deo Body Stick NARD is the chic alternative to classic deodorants — long-lasting wear.
HOME & LINEN
Home fragrance
Laundry perfumes, room sprays, candles: NARD also scents spaces. The Linen Mist is the best-seller for fragrancing sheets and clothes with a consistent K-beauty signature.
★ THE ENTIRE COLLECTION
DISCOVER THE ENTIRE COLLECTION
NARD BELOW
From the iconic Hair Perfume to body care and home fragrances, find all the authentic NARD products — imported directly from Seoul, with no customs fees.
NARD Low-Molecular Deep Moisture Hyaluronic Acid Toner 200ml
NARD Propolis Nourishing Cream 50ml
NARD Propolis Infusing Toner 200ml
NARD Rosemary Hair Treatment 1000ml
NARD Treatment 1000ml Lavender Musk Scent
NARD Treatment 1000ml
NARD Black Seed Hair Loss Treatment 1000ml
NARD Caffeine Anti-Hair Loss Shampoo 1000ml
★ TO GO FURTHER
THE WORLD OF KOREAN PERFUMERY
NARD, LONGTAKE, UNOVE — sensory K-beauty perfume and hair care.
NARD: the Korean brand with irresistible home fragrances
The full story of NARD: the brand's birth, inspiration from Himalayan Nardostachys, and the K-beauty olfactory signature.
READ THE ARTICLE →
NARD: the K-beauty hair brand inspired by the Himalayan plant
Dive into the NARD hair range: Hair Perfume, shampoos, scented hair care.
READ THE ARTICLE →
LONGTAKE: the K-beauty brand for sensory hair and body perfumes
LONGTAKE, the other K-beauty reference for body and hair perfumery, shares NARD's sensory obsession — sandalwood, tea, fig notes.
READ THE ARTICLE →★ YOUR QUESTIONS
NARD FAQ
Everything you need to know about K-sensory perfumery.
Which NARD product to start with?
The Hair Perfume is the essential entry point: it’s the brand’s absolute TikTok bestseller, a scented mist for hair that leaves a trail for 6-8 hours. To discover the olfactory signature without commitment, it’s the perfect starting point.
Hair Perfume vs classic eau de parfum: difference?
The Hair Perfume is specifically formulated for hair: without harsh alcohol for the fiber, with active ingredients that bind to keratin for a long-lasting trail. A classic perfume would evaporate quickly on hair and risk drying it out.
Which NARD notes to choose?
For warm/sensual atmospheres: Musk, Vanilla, Sandalwood. For fresh/citrus atmospheres: Citrus, Bergamot. For floral atmospheres: Rose, White Flower. Each has its audience — many collect several to vary by season.
Are NARD deodorants effective against sweating?
Yes, but these are deodorants, not antiperspirants. NARD neutralizes odors and perfumes — without blocking sweating (and thankfully, that’s healthier). For heavy sweating, supplement with an antiperspirant if needed.
How to use the Linen Mist?
Spray on your sheets, pillowcases, clothes, or curtains from 20 cm away. Ideal in the morning on made beds (the scent lasts all day) or in the evening before bed (soothing effect). Do not use directly on delicate fabrics or silky textiles without prior testing.
Are NARD products on Ma Petite Corée authentic?
Yes, 100%. Ma Petite Corée has been based in Seoul since 2017 and sources directly. Each product is new, sealed, and shipped from Korea, with no customs fees charged to you in the EU.