ANUA

Korean skincare · heartleaf · sensitive skin
ANUA

Korean heartleaf skincare for sensitive skin

Soothing formulas built around heartleaf (eoseongcho), with gentle routines for reactive skin.

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ANUA
In short

Anua is a Korean skincare brand that builds its entire identity around heartleaf (Houttuynia cordata), a plant long used in Korea to soothe the skin. It went viral with the Heartleaf Pore Control Cleansing Oil, the Toner 77 and the Niacinamide 10 + TXA 4 serum. Routines are gentle, designed for sensitive and reactive skin.

🇰🇷 South KoreaHeartleaf (eoseongcho)Sensitive skinGentle routineClean beauty

The ANUA lines

Each line is built around a hero active

HeartleafPore Control Oil, Toner 77, Serum
NiacinamideNiacinamide 10 + TXA 4 serum
Peach 70Peach 70 + Niacin radiance cream
PDRNPDRN Hyaluronic Acid serums
Rice & CeramideRice & Ceramide hydration

All ANUA products

21 products, with filters and sorting

21 of 70 products
ANUA
19.90 €

ANUA Hyaluronic Acid 8 + Panthenol Hydrating Gentle Foaming Cleanser 150ml

Discover the ideal daily care for your skin with the gentle foaming cleanser enriched with 8+ Hyaluronic Acid and Panthenol from ANUA. Its unique formula deeply cleanses while intensely hydrating, offering your face softness and comfort, without any tightness sensation. ✔ Highlights: 💦 8+ Hyaluronic Acid: provides deep hydration and keeps the skin plumped. 🍃 Panthenol: soothes and regenerates, ideal for sensitive skin prone to irritation. ☁️ Creamy foam: effectively cleanses while preserving the skin's natural balance. 🔍 Visibly reduces signs of dryness and softens skin texture. 🌟 Suitable for all skin types, even the most delicate. Incorporate it into your routine for radiant, hydrated skin that resists external aggressions. Make this cleanser your essential companion for healthy skin day after day!
21 of 70 products

ANUA

21 of 70 products

All about ANUA

Facts about the brand

CountrySouth Korea
SignatureHeartleaf (Houttuynia cordata)
PositioningClean beauty, sensitive skin
GroupKorean brand

Frequently asked questions

What is Anua?

Anua is a Korean skincare brand. Its identity is built around heartleaf (어성초), a plant long used in Korea to soothe the skin.

What does Anua mean?

The name comes from the expression « a new us »: the idea of getting back to a more balanced skin day by day.

What is heartleaf?

Heartleaf (Houttuynia cordata, 어성초 in Korean) is a traditional Asian plant. In skincare, it is used for its soothing properties.

Which skin type is Anua made for?

For sensitive, reactive, combination and oily skin. The formulas are gentle and lightly scented.

Which Anua to start with?

Heartleaf Pore Control Cleansing Oil is the signature entry step. For a toner, Heartleaf 77 Soothing Toner has become a staple.

How to use the Pore Control Cleansing Oil?

On dry skin, apply a few pumps, massage the whole face, then emulsify with a little water before rinsing.

What does Toner 77 do?

It is a toner with 77% heartleaf extract, to be used after cleansing to soothe and prepare the skin for the next steps.

Can Anua be used every day?

Yes. The formulas are designed for daily use, morning and evening, adapting the actives to your skin.

Is Anua suitable for acne-prone skin?

The heartleaf line is often appreciated during breakouts. Avoid stacking irritating actives at the start.

Are the Anua products from Ma Petite Corée authentic?

Yes. They are bought in Korea and shipped from our Seoul office.

Buy ANUA online

Anua has become one of the Korean brands most mentioned for sensitive skin. The positioning is clear: heartleaf (eoseongcho) as the central active, in gentle formulas and well-tolerated routines. Customers mainly know the Heartleaf Pore Control Cleansing Oil, the Heartleaf 77 Soothing Toner and the Niacinamide 10 + TXA 4 serum for dark spots. The range has recently been extended with the PDRN Hyaluronic Acid and Peach 70 + Niacin lines.