Firming serum enriched with 5% bakuchiol, a plant-based alternative to retinol, the NEOGEN Real Bakuchiol Firming Serum smooths wrinkles, improves skin elasticity, and evens out the complexion without irritating effects. Its gentle formula is suitable for sensitive and dehydrated skin, while boosting collagen production for visibly firmer, brighter, and rejuvenated skin.